4 digital content creators share life-changing advice that helped them the most in their careers


It is the year 2022, and the production of content has, without a shadow of a doubt, evolved into one of the most financially rewarding and attractive occupations in the creative sector. But what characteristics are necessary for a successful content creator? And even more importantly, what are the essential qualities that should be had to assure a continuous ascent in the industry?

During the course of our podcast How I Work's three-year run, we have had the opportunity to chat with a diverse range of Africa's most successful businesspeople and professionals working in a variety of fields. In this week's edition, we revisit our conversation with digital content creators Salem King, Peace Itimi, Korty EO, and Fisayo Fosudo. During that conversation, they discussed the pieces of guidance and life lessons that have had the greatest influence on their professional lives.

Salem King is the creator of digital content.

Salem King

One piece of advice that I believe made a significant impact on my life was to "never compare yourself to those who you should be learning from."

This was a pivotal moment for me, particularly at the beginning of my career in content creation. Due to the nature of content creation, you have access to information about what everyone else is doing, how well they are doing it, and what their content looks like. This had a profound impact on my life. After that, you run the risk of processing your work in accordance with the given circumstances.

There are occasions when the difference between you and the other individual is not necessarily talent but rather the amount of time that they have put in. They have just put in more time than you have, and you shouldn't compare yourself to them; instead, you should learn from them; you should be motivated, rather than intimidated by them.

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Independent filmmaker and YouTube personality Korty EO

Korty EO

I wouldn't call this advise; rather, I would simply say that it is something that I picked up from having solid home training because I am aware that it has assisted me in my path thus far. It's all about the way you think, having a good character, and appreciating other people, no matter how young or old they are. Not because you are looking for assistance, but because doing so makes other people happy, and there is absolutely nothing wrong with making other people happy.

Also, a lot of the time, we let what is going on in our lives consume us to the point where we say things like "oh, I'm depressed, I'm sad." Because you are so preoccupied with it, you are unable to comprehend the impact that it is having on the individuals in your immediate environment. Therefore, if you find yourself in such a scenario, it is recommended that you simply strive to do good things for other people in order to feel better. This is true even if you are a terrible person.

I guess it all boils down to having respect for others. I've seen it open doors for me that I wasn't even aware were there because I wasn't deliberately attempting to respect others; rather, I was just being polite because my mother trained me to be courteous. I've seen it open doors for me that I didn't even know existed. Do not pretend to be courteous either, since there will inevitably come a day when I will have no choice but to insult you if you continue to take advantage of me.

Peace Itimi is a professional in digital marketing and a trainer.

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I believe that you should "give yourself grace" and "fail fast."

When I was having a conversation with someone who I admire, I asked them, "What piece of advice would you give to someone who wants to be like you?" And he instructed them to "fail fast."

"While you're still young, the best thing you can do for yourself is to fail quickly at as many different things as you can possibly manage to try." And I didn't let go of that.

The second piece of advice came from my very first therapist, who always encouraged me to "give myself grace."

You will be disappointed by other people, and you will also disappoint yourself; nonetheless, no matter what happens, you should always give yourself grace since you have the ability to do so.

Fisayo Fosudo, Tech Video Producer

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Be swift in deeds, be patient in results ( I added it to my wallpaper).